Mekanisme Operasional Minimarket Dalam Mengelola Pembatalan Transaksi
DOI:
https://doi.org/10.31316/jk.v8i1.6411Abstract
Abstract
Minimarket is a modern retail business that often faces problems related to transaction cancellation. Errors in canceling transactions can result in financial losses, decreased customer satisfaction, and violations of consumer rights. To overcome this, it is important to implement effective operational mechanisms, including information technology system maintenance, proper operational procedures, information transparency, effective communication with customers, strong consumer protection policies, and regular monitoring and evaluation. By implementing these strategies, minimarkets can reduce the risk of product cancellation errors, protect financial interests, increase customer satisfaction and loyalty, and maintain compliance with consumer protection regulations. This will help minimarkets maintain their reputation and competitiveness in an increasingly competitive retail business environment.
Keywords: Minimarket, Canceling Transactions, and Customer.
Abstrak
Minimarket merupakan bisnis ritel modern yang kerap menghadapi permasalahan terkait pembatalan transaksi. Kesalahan dalam pembatalan transaksi dapat berdampak pada kerugian finansial, penurunan kepuasan pelanggan, dan pelanggaran hak-hak konsumen. Untuk mengatasi hal tersebut, penerapan mekanisme operasional yang efektif menjadi penting, meliputi pemeliharaan sistem teknologi informasi, prosedur operasional yang tepat, transparansi informasi, komunikasi efektif dengan pelanggan, kebijakan perlindungan konsumen yang kuat, serta pengawasan dan evaluasi berkala. Dengan menerapkan strategi tersebut, minimarket dapat mengurangi risiko kesalahan pembatalan produk, melindungi kepentingan finansial, meningkatkan kepuasan dan loyalitas pelanggan, serta menjaga kepatuhan terhadap peraturan perlindungan konsumen. Hal ini akan membantu minimarket mempertahankan reputasi dan daya saing dalam lingkungan bisnis ritel yang semakin kompetitif.
Kata Kunci: Minimarket, Pembatalan Transaksi, dan Pelanggan
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