Peran Literasi Keuangan dan Karakteristik Kepribadian Terhadap Keputusan Investasi Gen-Z di Provinsi DKI Jakarta dengan Persespi Risiko Sebagai Variabel Intervening

Authors

  • Hendy Tannady Universitas Multimedia Nusantara
  • Darwin Damanik Universitas Simalungun
  • Arniwita Sy Universitas Muhammadiyah Jambi
  • Iqra Wiarta Universitas Muhammadiyah Jambi
  • Tanti Widia Nurdiani Universitas Islam Raden Rahmat
  • Retnoning Ambarwati STIE Wijaya Mulya Surakarta
  • Joseph M.J. Renwarin Institut Teknologi Dan Bisnis Kalbis
  • Yohanes Totok Suyoto Universitas Pembangunan Jaya

DOI:

https://doi.org/10.31316/jk.v6i3.3832

Abstract

Abstrak

Penelitian ini menjelaskan mengenai pengaruh literasi keuangan dan karakteristik kepribadian terhadap persepsi risiko dan dampaknya pada keputusan investasi generasi Z di Jakarta. Penelitian ini merupakan penelitian kuantitatif dan menggunakan metode survei dengan menggunakan kuesioner kepada responden. Kuesioner disebarkan melalui google form kepada 188 responden yang kemudian dianalisis dengan menggunakan SPSS versi 22.0. Teknik sampling yang digunakan adalah purposive sampling. Kesimpulan dari hasil uji hipotesis (uji t) bahwa literasi keuangan, conscientiousness, dan neuroticism berpengaruh terhadap persepsi risiko Gen- Z di Jakarta. Openness, agreeableness, dan extraversion tidak berpenagruh terhadap persepsi risiko. Selanjutnya, literasi keuangan, openness to new experience, extraversion, dan persepsi risiko berpengaruh terhadap keputusan investasi Gen-Z di Jakarta. Sedangkan conscientiousness, agreeableness, dan neuroticism tidak berpengaruh terhadap keputusan investasi.

Kata Kunci: Literasi Keuangan, Kepribadian, Persepsi Risiko, Keputusan Investasi

 

Abstract

This study aims to determine the effect of financial literacy and personality traits on risk perception and its effect on investment decisions of Generation Z in Jakarta. This study is a quantitative research and used survey method to gain the data. The data was obtained by using questionnaires. Questionnaire was distributed by Google form to 188 respondents and analyzed by using SPSS 22.0 version. Purposive sampling was implemented as sampling technique. The result from the t-test (hypothesis testing) shows that financial literacy, conscientiousness and neuroticism affect on risk perception of Gen-Z in Jakarta. Openness, agreeablenss and extraversion do not affect risk perception. While, financial literacy, openness to new experience, extraversion, and risk perception effect the investment decisions of Gen-Z in Jakarta. Moreover, conscientiousness, agreeableness, and neuroticism do not affect investment decision.

Keywords: Financial Literacy, Personality Traits, Risk Perception, Investment Decision

References

DAFTAR PUSTAKA

Arikunto, S. (2013). Prosedur Penelitian Suatu Pendekatan Praktik. Jakarta: Rineka Cipta.

Asri, M. (2013). Keuangan Keperilakuan. Yogyakarta: BPFE.

Assidiqi, A. F. (2020). Me Go To Success My self. Yogyakarta: AFA Group.

Bodie, K. A. (2014). Investments. New York: McGraw Hill.

Budiastuti, D. D. (2018). Validitas dan Reliabilitas Penelitian Dengan Analisis dengan NVIVO, SPSS dan AMOS. Jakarta: Mitra Wacana Media.

Bursa Efek Indonesia, B. (2021). Melek Investasi, Anak Muda Serbu Pasar Modal Tiga Tahun Terakhir. Retrieved from idxchannel.com: https://www.idxchannel.com/market-news/melek-investasi-anak-muda- serbu-pasar-modal-tiga-tahun-terakhir

CNBC Indonesia. (2020). Gokil! 10 Rekor Tercipta di Bursa Saham RI Selama 2020. Retrieved from https://www.cnbcindonesia.com: https://www.cnbcindonesia.com/market/20201214122200-17- 208896/gokil-10-rekor-tercipta-di-bursa-saham-ri-selama-2020/1

Depiana. (2017). Analisis Pengaruh Literasi Keuangan, Sikap Keuangan Dan Sosial Demografi Terhadap Perilaku Keuangan Karyawan Dalam Pengambilan Keputusan Investasi.

Dewi, I. M. (2018). Pengaruh Literasi Keuangan, Pendapatan serta Masa Bekerja Terhadap Perilaku Keputusan Investasi. E-Jurnal Ekonomi dan Bisnis Universitas Udayana, 25.

Fajrian, H. (2020). Gen Z Menguasai Pasar Modal, Mengais Cuan di Tengah Pandemi Corona. Retrieved Maret 21, 2021, from katadata.co.id: https://katadata.co.id/yuliawati/indepth/5f6d89232aca8/gen-z-menguasai- pasar-modal-mengais-cuan-di-tengah-pandemi-corona

Ghozali, I. (2011). Aplikasi Analisis Multivariate dengan Program SPSS.

Semarang: Badan Penerbit Universitas Diponegoro.

Ghozali, I. (2013). Aplikasi Analisis Multivariate dengan Program IBM SPSS 21 Update PLS Regresi. Semarang: BAdan Penerbit Universitas DIponegoro.

Ghozali, I. (2016). Aplikasi Analisis Multivariate Dengan Program SPSS. Edisi Kedelapan. Semarang: Badan Penerbit Universitas Diponegoro.

Global, S. (2018). Visualizing Financial Literacy Rates Around the World. Retrieved from howmuch.net: https://howmuch.net/articles/financial- literacy-around-the-world

Halim, A. (2005). Analisis Investasi. Jakarta: Salemba Empat.

Handini, D. S. (2020). Buku ajar: Manajemen Keuangan. In M. Dr. Sri Handini, Buku ajar: Manajemen Keuangan (pp. 2-3). Surabaya: Scopindo Media Pustaka.

Hasanudin, D. H. (2018). Teori Akuntansi. In S. S. Dr. H. Agus Ismaya Hasanudin, Teori Akuntansi (p. 97). Yogyakarta: Cetta Media.

Herlianto, D. (2013). Manajemen Investasi Plus Jurus Mendeteksi Investasi Bodong. Yogyakarta: Gosyen Publishing.

Hidayati, A. N. (2017). Investasi: Analisis dan Relevansinya Dengan Ekonomi Islam. Jurnal Ekonomi Islam Universitas Yudharta Pasuruan Vol 8, No.2, 227-242.

Husnain, B., Shah, S. Z., & Fatima, T. (2019). Effect of Neuroticism, Consientiousness on Investment Decisions. Mediation Analaysis of Financial Self Efficacy. City University Research Journal, Vo. 9, No.1, 15- 26.

Irjayanti, D. (2017). Pengaruh Literasi Keuangan, Representativeness, Familiarity, dan Persepsi Risiko terhadap Investor Surabaya dan Sidoarjo. Perbanas Institutional Repository (STIE Perbanas Surabaya).

Jatmiko, D. P. (2017). Pengantar Manajemen Keuangan. In D. P. Jatmiko,

Pengantar Manajemen Keuangan (p. 1). Yogyakarta: Diandra Kreatif.

John, O. P. (2008). Handbook of Personality : Theory and Research. Third Edition. New York: The Gulford Press.

Joyce K. H. & Leong, e. K. (2013). The Influence of Personality Trait and Demographics on Financial Decision Making among Generation Y. Young consumers.

Jusuf, D. I. (2018). Perilaku Konsumen di Masa Bisnis Online. Yogyakarta: Andi. Kahneman & Tversk. (1979). Prospect Theory: An Analysis of Decision under

Risk. The Econometric Society, 263-291.

Kasmir, S. M. (2009). Pengantar Manajemen Keuangan. Jakarta: Kencana, Prenada Media Group.

Liping, W., Demian, C., & Shengqiang, X. (2018). Combinational Effects of Financial Literacy, Risk Tolerance and Risk Perception on Individual Investment Decision-making for Online Financial Market. Management Review, Vol. 30, Issue 9, 61-71.

Malhotra, N. (2010). Marketing Research: An Applied Orientation 6th Edition.

New Jersey: Pearson Prentice Hall.

Maxwell, J. A. (1996). Qualitative Research Design, An Interactive A Halroach.

California: Sage Publications, Inc.

Mehtab, F., & Nagraj. (2019). Personality Traits and Risk Perception of Indian Investors. International Journal of Trend in Scientific Research and Development (IJTSRD), Vol. 3, Issue, 540-544.

Odean, T. (1999). Do Investor Trade Too Much.

OJK. (2013). Literasi Keuangan. Retrieved from ojk.go.id: https://www.ojk.go.id/id/kanal/edukasi-dan-perlindungan- konsumen/Pages/Literasi-Keuangan.aspx

OJK. (2020). Survei Nasional Literasi dan Inklusi Keuangan 2019. Retrieved from ojk.go.id https://www.ojk.go.id/id/berita-dan-kegiatan/publikasi/Pages/Survei-Nasional-Literasi-dan-Inklusi-Keuangan- 2019.aspx

Otoritas Jasa Keuangan. (2021). Investasi. Retrieved from https://sikapiuangmu.ojk.go.id: https://sikapiuangmu.ojk.go.id/FrontEnd/CMS/Category/6

Parameswari, P. D. (2015). Personality Traits and Risk Profile Influencing Attitude of Investor. PARIPEX - Indian Journal of Research, Vol.4 issue 5, 86-89.

Pertiwi, M. M. (2018). Pengaruh Financial Literacy dan Faktor Demografi Terhadap Keputusan Investasi Mahasiswa.

Pratama, R. S. (2020). Pengantar Manajemen. In S. M. Rheza Pratama, Pengantar Manajemen (p. 8). Yogyakarta: Deepublish (Grup Penerbitan CV BUDI UTAMA).

Putri, F. K. (2017). Pengaruh Faktor Kepribadian Terhadap Toleransi Risiko Keputusan Investasi Saham. JURNAL SAINS DAN SENI ITS Vol. 6, No. 1, (2017) ISSN: 2337-3520 (2301-928X Print).

Rakhmawati, D. R. (2018). Pengaruh Literasi Keuangan, Overconfidence, dan Persepsi Terhadap Risiko Pada Pengambilan Keputusan Investasi di Surabaya. http://eprints.perbanas.ac.id, 2-3.

Rathinasamy, V., & Ramasubbian, H. (2020). Impact of Big Five Personality Traits on Investment Decisions. International Journal for Research in Engineering Application & Management (IJREAM), Vol. 6, Issue 2.

Rianty, N. (2021). Pengaruh Literasi Keuangan Terhadap Perencanaan dan Pengelolaan Keuangan Mahasiswa Universitas Muhammadiyah Palopo. Jurnal Universitas Muhammadiyah Palopo, http://repository.umpalopo.ac.id/id/eprint/169.

Rosyidah, S. M. (2013). Religius dan Persepsi Risiko dalam Pengambilan Keputusan Investasi pada Persfektif Gender. Journal of Business and Banking Volume 3, No. 2, November 2013, 189 – 200.

Sangadji, E. M. (2013). Perilaku Konsumen - Pendekatan praktis disertai Himpunan Jurnal Penelitian. Yogyakarta: ANDI.

Santi, F. N. (2019). The Effect of Mental Accounting on Student's Investment Decision: A Study At Investment Gallery (GI) FEB University of Bengkulu and Syariah Investment Gallery (GIS) FEB IAIN Bengkulu. ejournal Gunadarma Vol 24 No.2, Jurnal Ilmiah Ekonomi Bisnis, 1-16.

Schaefer, S. C. (2004). Overconfidence and the Big Five. Journal of Research in Personality, 473-480.

Sina, P. G. (2014). Tipe Kepribadian Dalam Personal Finance. Jibeka Vol.8 No 1. Sugiyono. (2012). Metode Penelitian Kuantitatif, Kualitatif dan R&D. Bandung:

Alfabeta.

Sugiyono. (2013). Metode Penelitian Kuantitatif, Kualitatif, dan R&D. Bandung: Alfabeta.

Sugiyono. (2016). Metode Penelitian Kuantitatif, Kualitatif, dan R&D. Bandung: Alfabeta.

Sugiyono. (2017). Metode Penelitian Kuantitatif, Kualitatif, dan R&D. Bandung: Alfabeta.

Sunariyah. (2004). Pengantar Pengetahuan Pasar Modal. Edisi Kelima. Bandung: CV Alfabeta.

Suprihanto, J. (2014). Manajemen. In J. Suprihanto, Manajemen (pp. 4-11).

Yogyakarta: Gadjah Mada University Press.

Tannady, H., Suyoto, Y. T., Purwanto, E., & Anugrah, A. I. (2022). Pengaruh Kualitas Pelayanan dan Harga Terhadap Kepuasan Pelanggan First Media di Pondok Aren Tangerang Selatan. Jurnal Kewarganegaraan, 6(2):3910-3921.

Tannady, H., Hamdany, M. A., Anggreni, M. A., Assery, S., Sofyanty, D., Anantadjaya, S. P. D., Nawangwulan, I. M., & Jayanto, I. (2022). Meningkatkan Disiplin Kerja Pegawai Dengan Motivasi Sebagai Variabel Mediasi (Studi Kasus Inspektorat Badan Pusat Statistik). Jurnal Kewarganegaraan, 6(2):3984-4002.

Tannady, H., Renwarin, J. M. J., Nuryana, A., Mudasetia, Nawiyah, Mustafa, F., Ilham, Palilingan, R. A. (2022). Peran Disiplin dan Stress Kerja Terhadap Kinerja Karyawan di Perusahaan Perdagangan Oli dan Pipa. Jurnal Kewarganegaraan, 6(2):4320-4335.

Yuliana, Tannady, H. (2019). Faktor Determinan Performa Pekerja Konstruksi Melalui Media Motivasi. Journal of Business and Applied Management, 12(2):169-185.

Thaler, R. H. (1985). Mental Accounting and Consumer Choice. Marketing Science vol. 4, 199-214.

Trang, P. T., & Khuong, M. N. (2017). Personality Traits, Perceived Risk, Uncertainty, and Investment. Global Business & Finance Review, Vol. 22 Issue. 1, 67-79.

Tversky & Kahneman. (1981). The farming of decision and the rationality of choice. Science, 453-458.

Wang, C. M., Xu, B. B., & Zhang, S. J. (2016). Influence of Personality and Risk Propensity on Risk Perception of Chinese Construction Project Managers. International Journal of Project Management, 1294-1304.

Weber, E. U. (2015). Personality and Risk Taking. International encyclopedia of the social & behavioral sciences 2nd ed, 809-813.

Widoatmodjo, S. (2010). Mencari Kebenaran Objektif Dampak Sistematik Bank Century Kajian Teoretis dan Empiris. Jakarta: Kompas Gramedia.

World Bank. (2010). Pentingnya Pengumpulan Data Secara Teratur Dalam Pembuatan Kebijakan Menuju Peningkatan Keterlibatan Keuangan di Indonesia. Retrieved from worldbank.org: http://documents1.worldbank.org/curated/en/367451468267345490/pdf/59 8300BRI0Baha1BOX358300B01PUBLIC10.pdf

Yolanda, Y., & Tasman, A. (2020). Pengaruh Financial Literacy danRisk Perceptionterhadap Keputusan Investasi Generasi Millennial Kota Padang. EcoGen, Vol. 3, No. 1, 144-154.

Yushita, A. N. (2017). Pentingnya Literasi Keuangan Bagi Pengelolaan Keuangan Pribadi. Jurnal Nominal, Vol. VI, No. 1.

Zahra, R. R. (2018). Pengaruh Celebrity Endorser Hamidah Rachmayanti Terhadap Keputusan Pembelian Produk Online Shop Mayoutfit Di Kota Bandung. Jurnal Lontar Vol.6 No.1, 43-57.

Downloads

Published

2022-08-23

Issue

Vol. 6 No. 3 (2022): October 2022

Section

Articles

License

Copyright (c) 2022 Hendy Tannady, Darwin Damanik, Arniwita Sy, Iqra Wiarta, Tanti Widia Nurdiani, Retnoning Ambarwati, Joseph M.J. Renwarin, Yohanes Totok Suyoto

Creative Commons License

This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.

Authors who publish with this journal agree to the following terms:

  1. The journal allow the authors to hold the copyright without restrictions and allow the authors to retain publishing rights without restrictions.
  2. Authors retain copyright and grant the journal right of first publication with the work simultaneously licensed under a Creative Commons Attribution-ShareAlike 4.0 International License that allows others to share the work with an acknowledgement of the work's authorship and initial publication in this journal.
  3. Authors are able to enter into separate, additional contractual arrangements for the non-exclusive distribution of the journal's published version of the work (e.g., post it to an institutional repository or publish it in a book), with an acknowledgement of its initial publication in this journal.
  4. Authors are permitted and encouraged to post their work online (e.g., in institutional repositories or on their website) prior to and during the submission process, as it can lead to productive exchanges, as well as earlier and greater citation of published work (See The Effect of Open Access).

Lisensi Creative Commons

This work is licensed under a Lisensi Creative Commons Atribusi-BerbagiSerupa 4.0 Internasional.